Being big paves the way for the future
The last year has seen a number of large mergers and takeovers in the Brazilian food industry. The new company Brasil Foods is the result of the merger of Perdigão and Sadia. Being big is the way ahead, José do Prado Fay, CEO, Brasil Foods, told Pig Progress. By Ad Bal and Vincent ter Beek
The merger between Perdigão and Sadia was announced early 2009 after several attempts and months of discussions. Definite approval for the merger, however, is not expected until the first half year o
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Vincent
ter Beek
Kees van
Dooren
Treena
Hein
