Misinterpretations in conventional media

In early September I am speaking about the role of the media with regard to Precision Livestock Farming in the future. I’ve been asked not to reveal anything about my presentation so I will not do that in this weblog. Well, only a little fragment as a teaser then. I’m using one particular illustration that appeared with an article on pig production in a Dutch left-wing newspaper De Volkskrant in April – I wrote an editorial about it earlier this year. It was taken in a brand n