Germans bought slightly more meat in 2024 – how about pork?

On the whole, the year 2024 was not a bad year at all for Germany’s meat industry. For the first time in ages, there was even a slight growth visible. German market expert Dr Albert Hortmann-Scholten analyses the data and reflects on the effects for the pig industry. In 2024, meat consumption in Germany rose again for the first time since ages, by about 600 g, although prices both in the retail sector and at producer level were higher than before Covid-19. Average consumption in 2024 was 72